Listed 13 June 2014 · Pasadena · California · United States

Honey.

A Pasadena browser extension that applied coupon codes at checkout, bought by PayPal in a roughly $4 billion deal that closed in January 2020.

Commerce and marketplaces

Timeline

  1. Listed on Stompstart

    “Honey is a free app that automatically applies coupon codes for online shoppers during checkout.”

  2. Listing page saved

    The Wayback Machine saved this listing page.

    The saved page ↗
  3. Acquired

    PayPal announced an agreement to acquire Honey for approximately $4 billion.

    Acquisition · Announced
    newsroom.paypal-corp.com
  4. Acquired

    PayPal completed its acquisition of Honey Science Corporation for approximately $4 billion in cash.

    Acquisition · Announced
    newsroom.paypal-corp.com
  5. On record

    9to5Google reported that the Honey Chrome extension had fallen from 20 million to 12 million users over about a year, after a video by MegaLag alleged it took affiliate credit from creators.

    On record · Announced
    9to5google.com
  6. Site checked

    The product's site was live.

As listed on Stompstart

Landing page headlined "Sweet savings, automatically" with an Install for Chrome button and a grid of discounted products.
The image uploaded with the original Stompstart listing on 13 June 2014.

Listed 13 June 2014 · page saved 17 March 2015 · Public

“Honey is a free app that automatically applies coupon codes for online shoppers during checkout.”

Honey is a Pasadena-based consumer web company that automates deal and product discovery on the web. Honey transforms the tedious process of getting a good price into a frictionless experience. Honey's browser extension automatically finds and applies coupon codes for online shoppers during checkout. Since its launch in Nov 2012, the Honey browser extension organically grew to 1M installs. Honey's web product uses data generated by its extension users to uncover the best deals anywhere on the web.

Topics
Deals and coupons, Ecommerce
Location
Pasadena · California · United States
joinhoney.com ↗youtube.com/watch ↗facebook.com/savehoney ↗twitter.com/savehoney ↗angel.co/honey-2 ↗

In our words: The 2014 listing described Honey as a free browser extension that found and applied coupon codes for online shoppers at checkout, with a web product that used data from extension users to surface deals. It said the extension had grown to 1 million installs since its November 2012 launch, and it was listed from Pasadena, CA.

See the saved page ↗

Stories

ShortThe coupon button that PayPal bought for $4 billionRead the story

Sources

  1. newsroom.paypal-corp.com
  2. newsroom.paypal-corp.com
  3. joinhoney.com
  4. 9to5google.com
  5. orrick.com

Details

Publication record
Release
sha256:53917a2ce62eb634125c1ff362d7740ab64feae2d83ad7e0e2c6da3fde426fcd
Revision
sha256:2444acf5c5b39dedb4afd6d1c122d29c732d7d785cc778550ce7c2944fabcb62

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