{"releaseId":"sha256:ac5dd8d905c00eace5353304a9456358eede4224f3a935465432ab184b4d049a","startup":{"record_contract":"stompstart.startup/v1","startup_id":"stp_9a825899be425c631bd1a15653","subject_id":"sub_e4ef4b313ba64daa91045223e7","slug":"neobuttons","stewardship":"editorial","directory":{"state":"unlisted"},"name":"NeoButtons","tagline":"Browser button that keeps website visitors coming back","description":"The 2014 listing described NeoButtons as a browser button carrying a publisher's logo; clicking it opened a pop-up with the publisher's web content and social newsfeeds, with soft notifications when anything was updated. The aim was to keep visitors coming back.","highlights":[],"website":{"state":"unknown"},"access":[],"platforms":[],"surfaces":[],"classification":{"categories":["marketing"],"stage":"unknown"},"pricing":{"model":"unknown"},"company":{"state":"unknown"},"people":{"state":"unknown"},"location":{"kind":"unknown"},"founded":{"precision":"unknown"},"media":{"gallery":[]},"links":[],"status":{"label":"unverified","basis":{"kind":"none"},"checked_on":"2026-09-28","confidence":"medium","hook":"A builder for turning a website into a branded browser button that popped up its news and social feeds, made by developer studio Macte! Labs.","summary":"An undated Macte! Labs blog post still presents Neo Button as a way to create such a button without programming skills. The neobuttons.com domain no longer resolves, and the current Macte! Labs portfolio of 27 projects, which includes other browser add-ons, does not list it.","unknown_reason":"The product domain no longer resolves and its maker's current site does not mention it, but no statement that the service ended was found."},"citations":[{"url":"https://mactelabs.com/blog/neo-button","title":"mactelabs.com","kind":"first_party","retrieved_at":"2026-09-28T00:00:00Z","capture_attempt_digest":"sha256:7e60507514840b4b7f27ec8f4ab58dcc4dc4389086152a4c6c72195ac6f264ac"},{"url":"https://mactelabs.com/","title":"mactelabs.com","kind":"first_party","retrieved_at":"2026-09-28T00:00:00Z","capture_attempt_digest":"sha256:19b7ad2fd545da6265ddac6579aa883a58951834ce5e1f88cd5ccf1f3b1035d1"},{"url":"http://neobuttons.com/","title":"neobuttons.com","kind":"other","retrieved_at":"2026-09-28T00:00:00Z","archived_copy":{"url":"https://web.archive.org/web/20180121101756id_/http://neobuttons.com/","captured_at":"2018-01-21T10:17:56Z"},"capture_attempt_digest":"sha256:92074ec6058f00ce6aba6af21720549dcdb1283698581a4d2a8bbf427f79b348"},{"url":"https://mactelabs.com/portfolio","title":"mactelabs.com","kind":"first_party","retrieved_at":"2026-09-28T00:00:00Z","capture_attempt_digest":"sha256:84c64e94a6e560ce420db35e83a4606b09a2b8eba43ffda4f5fc96110862680f"}],"corrections":[],"revision_digest":"sha256:1249f80f081058c1c91877cc541aa8c5fc37b72ae69050a1c08cd0d4bafc4da5"},"basis":null,"events":[],"nextEventCursor":null,"siteChecks":[],"listings":[{"listing":{"record_contract":"stompstart.listing/v1","listing_id":"lst_997367f5e2d1c79e2aa970b4b1","startup_id":"stp_9a825899be425c631bd1a15653","original_url":"http://stompstart.com:80/neobuttons","legacy_paths":["/neobuttons"],"listed_on":{"precision":"day","value":"2014-05-20"},"editorial_summary":"The 2014 listing described NeoButtons as a browser button carrying a publisher's logo; clicking it opened a pop-up with the publisher's web content and social newsfeeds, with soft notifications when anything was updated. The aim was to keep visitors coming back.","media":[{"asset_digest":"sha256:8afc920826591591cd7f5a17af8feffdca147b5fcba919b823530910f44617f4","media_type":"image/webp","width":1410,"height":1390,"alt":"Full landing page headlined \"Browser Button That Keeps Visitors Coming Back\" with an annotated news panel example.","caption":"The image uploaded with the original Stompstart listing on 20 May 2014.","role":"screenshot","origin":"listing_upload","origin_digest":"sha256:ba26c78bbe76cdd064f3f482a8903da78bc8e546c5546a97af892587a16e0b1a","source_sha256":"sha256:532a099a475dc9269dd0826ccb66cfe44d7f5c2f16a01eea036882b75efd28c6"}],"citations":[{"url":"http://stompstart.com:80/neobuttons","title":"Stompstart listing for NeoButtons","kind":"archive","retrieved_at":"2026-09-29T12:16:30.540Z","archived_copy":{"url":"https://web.archive.org/web/20140525001215id_/http://stompstart.com:80/neobuttons","captured_at":"2014-05-25T00:12:15Z"},"capture_attempt_digest":"sha256:0e043eeff452e8d8c04e435e7d2293ceb45d566611f1f03322aa5b30900f3b8f"}],"corrections":[],"revision_digest":"sha256:d57f4a5951477af04539c74c8525debe484077abb544f409aac830360fdbd5bb"},"observations":[{"record_contract":"stompstart.observation/v1","observation_id":"obs_3f38d57ab9aa94c2d3181fb9dc","capture_attempt_digest":"sha256:0e043eeff452e8d8c04e435e7d2293ceb45d566611f1f03322aa5b30900f3b8f","observed_at":"2014-05-25T00:12:15Z","checked_at":"2026-09-29T12:16:30.540Z","corrections":[],"kind":"archive_listing","listing_id":"lst_997367f5e2d1c79e2aa970b4b1","page_kind":"detail","extractor":{"name":"stompstart-archive-extractor","version":"1+b094880b3b02556f"},"original_listing_url":"http://stompstart.com:80/neobuttons","page_url":"http://stompstart.com:80/neobuttons","listed_on":{"precision":"day","value":"2014-05-20"},"karma_at_snapshot":80,"page":{"name":"NeoButtons","pitch":"Browser button that keeps website visitors coming back","description":"The Neobuttons service was created for helping website owners (publishers) to bring their visitors coming back. How does it work? This is a browser button with publisher's logo. By clicking on this opens the pop up with publisher's webcontent and newsfeed from the publisher's social networks. If there are any updates, the end user will get the soft notifications. This solution helps publishers to stay connected with end users and easily engage with them. End user in this case will have easy access to the publisher's services.","description_kind":"full","stage_text":"Public Beta","market_tags":["browser-extension"],"location":{"city":"Vancouver","country":"CA"},"links":[{"kind":"http://neobuttons.com/","url":"http://neobuttons.com/"},{"kind":"http://www.youtube.com/watch?v=lY4_hR7H0","url":"http://www.youtube.com/watch?v=lY4_hR7H09w"},{"kind":"https://www.facebook.com/pages/NeoButton","url":"https://www.facebook.com/pages/NeoButtons/301482903340391?fref=ts"},{"kind":"https://twitter.com/MacteNeoButtons","url":"https://twitter.com/MacteNeoButtons"},{"kind":"https://plus.google.com/u/0/104779587341","url":"https://plus.google.com/u/0/104779587341955203677/posts"}],"redactions":0},"attachment_digests":[],"revision_digest":"sha256:4895dc126f81c04a895f06deef9890fe5d8297b5ed685a331f98af479e196213"}],"moreObservations":false}],"moreListings":false,"stories":[],"moreStories":false}