{"releaseId":"sha256:53917a2ce62eb634125c1ff362d7740ab64feae2d83ad7e0e2c6da3fde426fcd","startup":{"record_contract":"stompstart.startup/v1","startup_id":"stp_05bf26ce43c03094c79d7a5fc4","subject_id":"sub_31fd4ac5e3b3de8f44ac581ec4","slug":"influenster","stewardship":"editorial","directory":{"state":"unlisted"},"name":"Influenster","tagline":"Product Discovery. Reviews. Rewards","description":"The listing described Influenster as a hub for product discovery, where members wrote reviews, learned how to use products and tested items through exclusive campaigns, while brands used it to raise awareness. In what it called Influenster Nation, influence was currency and the most vocal members earned rewards.","highlights":[],"website":{"state":"known","url":"https://www.bazaarvoice.com/company/influenster-product-review-app/"},"access":[{"kind":"browse","url":"https://www.bazaarvoice.com/company/influenster-product-review-app/"}],"platforms":[],"surfaces":[],"classification":{"categories":["marketing","commerce"],"stage":"unknown"},"pricing":{"model":"unknown"},"company":{"state":"unknown"},"people":{"state":"unknown"},"location":{"kind":"unknown"},"founded":{"precision":"unknown"},"media":{"gallery":[]},"links":[],"status":{"label":"acquired","basis":{"kind":"event","event_id":"evt_2ac0992fb449009304c0f77987"},"checked_on":"2026-09-28","confidence":"high","hook":"A New York product review and sampling community that rewarded its most vocal members, bought by Bazaarvoice in August 2019.","summary":"Bazaarvoice announced on 28 August 2019 that it had acquired Influenster, which it said had nearly six million members and more than 38 million reviews; co-founders Aydin Acar and Elizabeth Scherle kept key roles. Bazaarvoice relaunched the Influenster app in July 2022 and still promotes it as a sampling and product discovery app with over nine million members. The latest iPhone app update found is dated 14 September 2024."},"citations":[{"url":"https://www.globenewswire.com/news-release/2019/08/28/1907704/0/en/Bazaarvoice-Acquires-Influenster-to-Enhance-Product-Reviews-and-User-Generated-Content-Solutions.html","title":"globenewswire.com","kind":"first_party","retrieved_at":"2026-09-28T00:00:00Z","capture_attempt_digest":"sha256:0ecfd62de2acc753dabf8498edce6ed1f1bfe1ad13f77d9750f8098cde0aca47"},{"url":"https://www.bazaarvoice.com/press/bazaarvoice-launches-new-influenster-app/","title":"bazaarvoice.com","kind":"first_party","retrieved_at":"2026-09-28T00:00:00Z","capture_attempt_digest":"sha256:055a863a11f1e6747652e15a182ddf4ad5df93a01d7983b693645efe36fcd1aa"},{"url":"https://www.bazaarvoice.com/company/influenster-product-review-app/","title":"bazaarvoice.com","kind":"first_party","retrieved_at":"2026-09-28T00:00:00Z","capture_attempt_digest":"sha256:4554be4eb3924f276261e0c2c2df7083262caf285baf12203ffa66a7abda455a"},{"url":"https://apps.apple.com/us/app/influenster-try-review/id917701230","title":"apps.apple.com","kind":"app_store","retrieved_at":"2026-09-28T00:00:00Z","capture_attempt_digest":"sha256:c7b0fdc2690c3c6f6e89344231a17d59cce07e181a93fb7ff5470fdb041b947e"},{"url":"https://en.wikipedia.org/wiki/Influenster","title":"en.wikipedia.org","kind":"other","retrieved_at":"2026-09-28T00:00:00Z","capture_attempt_digest":"sha256:07af23aa21bcf594062262428195fa93c8cd23cc22e8a7604751be9432b224bb"}],"corrections":[],"revision_digest":"sha256:238bcd2c15fba6d3e15f8e2f6ef4bf02217df4af1e86643edaca42aa62f04a70"},"basis":{"kind":"event","event":{"record_contract":"stompstart.event/v1","event_id":"evt_2ac0992fb449009304c0f77987","startup_id":"stp_05bf26ce43c03094c79d7a5fc4","kind":"acquisition","subject":"company","title":"Acquired","summary":"Bazaarvoice announced it had acquired Influenster, which it said had nearly six million members and more than 38 million reviews; co-founders Elizabeth Scherle and Aydin Acar kept key roles.","occurred_on":{"precision":"day","value":"2019-08-28"},"date_basis":"announced","citations":[{"url":"https://www.globenewswire.com/news-release/2019/08/28/1907704/0/en/Bazaarvoice-Acquires-Influenster-to-Enhance-Product-Reviews-and-User-Generated-Content-Solutions.html","title":"globenewswire.com","kind":"first_party","retrieved_at":"2026-09-28T00:00:00Z","capture_attempt_digest":"sha256:0ecfd62de2acc753dabf8498edce6ed1f1bfe1ad13f77d9750f8098cde0aca47"}],"status":{"state":"active"},"corrections":[],"revision_digest":"sha256:a7cf2aee146d1e28977306f7ce27bf5fa0445a07a0230e62781dc92806c9616c"}},"events":[{"record_contract":"stompstart.event/v1","event_id":"evt_f9e9dcd1c222b3676b517f4216","startup_id":"stp_05bf26ce43c03094c79d7a5fc4","kind":"activity","subject":"company","title":"Activity","summary":"Influenster: Try & Review iOS app version 4.3.52 released by Bazaarvoice, the latest version shown.","occurred_on":{"precision":"day","value":"2024-09-14"},"date_basis":"announced","citations":[{"url":"https://apps.apple.com/us/app/influenster-try-review/id917701230","title":"apps.apple.com","kind":"app_store","retrieved_at":"2026-09-28T00:00:00Z","capture_attempt_digest":"sha256:c7b0fdc2690c3c6f6e89344231a17d59cce07e181a93fb7ff5470fdb041b947e"}],"status":{"state":"active"},"corrections":[],"revision_digest":"sha256:a659ea375403c06921cff7d8bdbb7301a92fbcd26efa08390cd62aa7e9ee242f"},{"record_contract":"stompstart.event/v1","event_id":"evt_75061b9694f0c7d2df3f8ed653","startup_id":"stp_05bf26ce43c03094c79d7a5fc4","kind":"activity","subject":"company","title":"Activity","summary":"Bazaarvoice launched a new Influenster app, citing a community of seven million shoppers.","occurred_on":{"precision":"day","value":"2022-07-12"},"date_basis":"announced","citations":[{"url":"https://www.bazaarvoice.com/press/bazaarvoice-launches-new-influenster-app/","title":"bazaarvoice.com","kind":"first_party","retrieved_at":"2026-09-28T00:00:00Z","capture_attempt_digest":"sha256:055a863a11f1e6747652e15a182ddf4ad5df93a01d7983b693645efe36fcd1aa"}],"status":{"state":"active"},"corrections":[],"revision_digest":"sha256:fb046031a48f159c7bdbef730d3023900b3dd10e808cdfebf9e0b9e1d1c06420"},{"record_contract":"stompstart.event/v1","event_id":"evt_2ac0992fb449009304c0f77987","startup_id":"stp_05bf26ce43c03094c79d7a5fc4","kind":"acquisition","subject":"company","title":"Acquired","summary":"Bazaarvoice announced it had acquired Influenster, which it said had nearly six million members and more than 38 million reviews; co-founders Elizabeth Scherle and Aydin Acar kept key roles.","occurred_on":{"precision":"day","value":"2019-08-28"},"date_basis":"announced","citations":[{"url":"https://www.globenewswire.com/news-release/2019/08/28/1907704/0/en/Bazaarvoice-Acquires-Influenster-to-Enhance-Product-Reviews-and-User-Generated-Content-Solutions.html","title":"globenewswire.com","kind":"first_party","retrieved_at":"2026-09-28T00:00:00Z","capture_attempt_digest":"sha256:0ecfd62de2acc753dabf8498edce6ed1f1bfe1ad13f77d9750f8098cde0aca47"}],"status":{"state":"active"},"corrections":[],"revision_digest":"sha256:a7cf2aee146d1e28977306f7ce27bf5fa0445a07a0230e62781dc92806c9616c"}],"nextEventCursor":null,"siteChecks":[{"record_contract":"stompstart.observation/v1","observation_id":"obs_04cb2553b441e59b4b2f6eb40f","capture_attempt_digest":"sha256:fc102df0628390cfe60a8460b01ddf6b61981c047565c1ffc372d71c0c1b34f8","observed_at":"2026-09-29T12:14:32.523Z","checked_at":"2026-09-29T12:14:32.523Z","corrections":[],"kind":"site_check","startup_id":"stp_05bf26ce43c03094c79d7a5fc4","page_url":"https://www.bazaarvoice.com/company/influenster-product-review-app/","site_verdict":"product_live","revision_digest":"sha256:2f261c32bb9a155639ff966bbc54ac1cc57a2019cea129744cc2916432b19f03"}],"listings":[{"listing":{"record_contract":"stompstart.listing/v1","listing_id":"lst_65ac42bf4c870558af03a8a992","startup_id":"stp_05bf26ce43c03094c79d7a5fc4","original_url":"http://stompstart.com:80/influenster","legacy_paths":["/influenster"],"listed_on":{"precision":"unknown"},"editorial_summary":"The listing described Influenster as a hub for product discovery, where members wrote reviews, learned how to use products and tested items through exclusive campaigns, while brands used it to raise awareness. In what it called Influenster Nation, influence was currency and the most vocal members earned rewards.","media":[{"asset_digest":"sha256:f52f492c304a34f85c661f9dbaa7fb355ea9603057a869d203b1b28ae3529586","media_type":"image/webp","width":450,"height":275,"alt":"Landing page with hands holding a small product under a search box labelled \"Discover\".","caption":"The listing image as preserved by the Wayback Machine on 8 February 2016.","role":"screenshot","origin":"listing_capture","origin_digest":"sha256:4f625bee77f5f517afbc43cf77e315654b1f2c7fffb3ee6896a65f1ef842846f","source_sha256":"sha256:24dad36951f480e87d473a3719c7bc10e7f1804de356123b83f9324589096932"}],"citations":[{"url":"http://stompstart.com:80/influenster","title":"Stompstart listing for Influenster","kind":"archive","retrieved_at":"2026-09-29T12:13:19.078Z","archived_copy":{"url":"https://web.archive.org/web/20160208065324id_/http://stompstart.com:80/influenster","captured_at":"2016-02-08T06:53:24Z"},"capture_attempt_digest":"sha256:d5d1b4d711036a6b7de0de762c8470bc4bd14133c07c338f731d97a3e9cc6a7c"}],"corrections":[],"revision_digest":"sha256:904cd84023a72876866bfa21958b62afdcd11ba6386f6f22a412a8ec9e7ff23b"},"observations":[{"record_contract":"stompstart.observation/v1","observation_id":"obs_42ae474dbfdd5fb252f05eb1eb","capture_attempt_digest":"sha256:d5d1b4d711036a6b7de0de762c8470bc4bd14133c07c338f731d97a3e9cc6a7c","observed_at":"2016-02-08T06:53:24Z","checked_at":"2026-09-29T12:13:19.078Z","corrections":[],"kind":"archive_listing","listing_id":"lst_65ac42bf4c870558af03a8a992","page_kind":"detail","extractor":{"name":"stompstart-archive-extractor","version":"1+b094880b3b02556f"},"original_listing_url":"http://stompstart.com:80/influenster","page_url":"http://stompstart.com:80/influenster","listed_on":{"precision":"unknown"},"karma_at_snapshot":86,"page":{"name":"Influenster","pitch":"Product Discovery. Reviews. Rewards","description":"Influenster is the ultimate hub for product discovery. Influenster is a product discovery platform that encourages social activity about products, guides consumers on how to use products, and informs about what’s new and noteworthy. We help brands amplify their messaging and increase awareness about their products. We inspire a love for products by giving guides on how to use them and provide crowdsourced opinions through our product reviews and exclusive member testing services. We are all about facilitating discovery and creating conversation. We are a resource: we want all consumers to come to us for advice on products, product comparisons, and user reviews. We help people make educated purchasing decisions about products and give them a platform for sharing what they think. Lastly, in Influenster Nation, influence is currency. The more influential and vocal you are, the more you get rewarded.","description_kind":"full","stage_text":"Public","market_tags":["market-research"],"location":{"region":"New York","country":"US"},"links":[{"kind":"https://www.influenster.com/","url":"https://www.influenster.com/"},{"kind":"https://vimeo.com/118612345","url":"https://vimeo.com/118612345"},{"kind":"https://www.facebook.com/Influenster","url":"https://www.facebook.com/Influenster"},{"kind":"https://twitter.com/Influenster","url":"https://twitter.com/Influenster"},{"kind":"https://www.linkedin.com/company/influen","url":"https://www.linkedin.com/company/influenster"}],"redactions":0},"attachment_digests":[],"revision_digest":"sha256:4c9992576ad1eab1a079e3048dddf14afe1ce3feca0e3defecd78b2fe2c58faf"}],"moreObservations":false}],"moreListings":false,"stories":[],"moreStories":false}