{"releaseId":"sha256:ac5dd8d905c00eace5353304a9456358eede4224f3a935465432ab184b4d049a","startup":{"record_contract":"stompstart.startup/v1","startup_id":"stp_42081917ac50efda8772a54e35","subject_id":"sub_e6e30da5932114d2ea208e70b5","slug":"east2","stewardship":"editorial","directory":{"state":"unlisted"},"name":"East2","tagline":"Unleashing Airline Rewards","description":"Only a short directory excerpt survives. It described East2 as out to change the airline frequent flyer model, with teams in Europe and Asia building a travel ecosystem on blockchain and digital loyalty tokens called EDOS.","highlights":[],"website":{"state":"known","url":"https://euno.global/"},"access":[{"kind":"browse","url":"https://euno.global/"}],"platforms":[],"surfaces":[],"classification":{"categories":["travel","finance"],"stage":"unknown"},"pricing":{"model":"unknown"},"company":{"state":"unknown"},"people":{"state":"unknown"},"location":{"kind":"unknown"},"founded":{"precision":"unknown"},"media":{"gallery":[]},"links":[],"status":{"label":"operating","basis":{"kind":"event","event_id":"evt_f4b1153ce6488335c7d1cac66c"},"checked_on":"2026-09-28","confidence":"medium","hook":"A startup listed from Hong Kong that pitched airline loyalty points as blockchain tokens, and now sells the Euno rewards platform chosen by KM Malta Airlines.","summary":"An April 2019 press release promoted East2's Air Loyalty Plus program built on EDOS tokens. The company's east2.io address now leads to Euno, a loyalty and rewards platform whose site names East2 Technology Ltd (UK) as owner and does not mention tokens. An August 2025 announcement said KM Malta Airlines had chosen Euno for its KM Rewards programme."},"citations":[{"url":"https://www.btcwires.com/press-release/east2-boosting-airlines-customer-loyalty-programs/","title":"btcwires.com","kind":"first_party","retrieved_at":"2026-09-28T00:00:00Z","capture_attempt_digest":"sha256:b1d7e5005224e757086edaa857704b616ffc09aa24c3ea402a2f42ae12bc8cae"},{"url":"https://east2.global/","title":"east2.global","kind":"first_party","retrieved_at":"2026-09-28T00:00:00Z"},{"url":"https://euno.global/","title":"euno.global","kind":"first_party","retrieved_at":"2026-09-28T00:00:00Z","capture_attempt_digest":"sha256:fdae8c9a520b262f01b19331447b5e77007284377ebb3bb607bc02df4724bdce"},{"url":"https://www.east2.global/euno-platform/","title":"east2.global","kind":"first_party","retrieved_at":"2026-09-28T00:00:00Z","capture_attempt_digest":"sha256:9cd4e289361870139ca47cccb49e8e5c5984d8fced0f1694d79571137d35123f"},{"url":"https://www.branchspace.com/news/branchspace-km-malta-instant-redemption-launch","title":"branchspace.com","kind":"other","retrieved_at":"2026-09-28T00:00:00Z","capture_attempt_digest":"sha256:f6aadbefab7749cffe175b542505f30648e3581fb19892160732326940336b9d"}],"corrections":[],"revision_digest":"sha256:dfcc62843b0d902a35b5b4613f59f19765fab2d15309f69af38cbbe69e34b7a3"},"basis":{"kind":"event","event":{"record_contract":"stompstart.event/v1","event_id":"evt_f4b1153ce6488335c7d1cac66c","startup_id":"stp_42081917ac50efda8772a54e35","kind":"activity","subject":"company","title":"Activity","summary":"East2 promoted its Air Loyalty Plus program built on blockchain and EDOS utility tokens, with east2.io as its site.","occurred_on":{"precision":"day","value":"2019-04-09"},"date_basis":"announced","citations":[{"url":"https://www.btcwires.com/press-release/east2-boosting-airlines-customer-loyalty-programs/","title":"btcwires.com","kind":"first_party","retrieved_at":"2026-09-28T00:00:00Z","capture_attempt_digest":"sha256:b1d7e5005224e757086edaa857704b616ffc09aa24c3ea402a2f42ae12bc8cae"}],"status":{"state":"active"},"corrections":[],"revision_digest":"sha256:6e0add4c378b8502a83cd17ba58836ec78b35f5c276005f71f20a7ce708891ee"}},"events":[{"record_contract":"stompstart.event/v1","event_id":"evt_4e910586a2fe97d1db9337dcd1","startup_id":"stp_42081917ac50efda8772a54e35","kind":"other","subject":"company","title":"On record","summary":"KM Malta Airlines selected the Euno loyalty platform for its KM Rewards programme; an East2 Technology Limited co-founder is quoted.","occurred_on":{"precision":"day","value":"2025-08-21"},"date_basis":"announced","citations":[{"url":"https://www.branchspace.com/news/branchspace-km-malta-instant-redemption-launch","title":"branchspace.com","kind":"other","retrieved_at":"2026-09-28T00:00:00Z","capture_attempt_digest":"sha256:f6aadbefab7749cffe175b542505f30648e3581fb19892160732326940336b9d"}],"status":{"state":"active"},"corrections":[],"revision_digest":"sha256:77e40c8f8ccba40ceb004e6f921184cc82ba8513913cd03fa6c6e7c28d00a4c8"},{"record_contract":"stompstart.event/v1","event_id":"evt_f4b1153ce6488335c7d1cac66c","startup_id":"stp_42081917ac50efda8772a54e35","kind":"activity","subject":"company","title":"Activity","summary":"East2 promoted its Air Loyalty Plus program built on blockchain and EDOS utility tokens, with east2.io as its site.","occurred_on":{"precision":"day","value":"2019-04-09"},"date_basis":"announced","citations":[{"url":"https://www.btcwires.com/press-release/east2-boosting-airlines-customer-loyalty-programs/","title":"btcwires.com","kind":"first_party","retrieved_at":"2026-09-28T00:00:00Z","capture_attempt_digest":"sha256:b1d7e5005224e757086edaa857704b616ffc09aa24c3ea402a2f42ae12bc8cae"}],"status":{"state":"active"},"corrections":[],"revision_digest":"sha256:6e0add4c378b8502a83cd17ba58836ec78b35f5c276005f71f20a7ce708891ee"}],"nextEventCursor":null,"siteChecks":[{"record_contract":"stompstart.observation/v1","observation_id":"obs_748fb176fde36f6c4dafa42767","capture_attempt_digest":"sha256:11d7ef27b1d8d93d0e44a52e048fc4833db3b98125b017a18dd6b572d6c4795b","observed_at":"2026-09-29T12:09:35.573Z","checked_at":"2026-09-29T12:09:35.573Z","corrections":[],"kind":"site_check","startup_id":"stp_42081917ac50efda8772a54e35","page_url":"https://euno.global/","site_verdict":"product_live","revision_digest":"sha256:c83cbe7ba82065f29f33eb35597bd2deeb7d820888396f9c26204b70b66a14c5"}],"listings":[{"listing":{"record_contract":"stompstart.listing/v1","listing_id":"lst_74f4530d7e683fff6fc5a61f28","startup_id":"stp_42081917ac50efda8772a54e35","original_url":"http://stompstart.com/east2","legacy_paths":["/east2"],"listed_on":{"precision":"unknown"},"editorial_summary":"Only a short directory excerpt survives. It described East2 as out to change the airline frequent flyer model, with teams in Europe and Asia building a travel ecosystem on blockchain and digital loyalty tokens called EDOS.","media":[],"citations":[],"corrections":[],"revision_digest":"sha256:3ae1ffd36259c1c64bd87e2e55f3217fbfe7ea15d0bce3c7eea5006d07570681"},"observations":[{"record_contract":"stompstart.observation/v1","observation_id":"obs_cd24fc6eeca202acd7f9143504","capture_attempt_digest":"sha256:b3dea88e2c7ee5b23023091bd5addada7d3c0de3d0c5b58949a8b9197f5f1c42","observed_at":"2019-08-23T08:47:42Z","checked_at":"2026-09-29T12:09:27.419Z","corrections":[],"kind":"archive_listing","listing_id":"lst_74f4530d7e683fff6fc5a61f28","page_kind":"directory_card","extractor":{"name":"stompstart-archive-extractor","version":"1+b094880b3b02556f"},"original_listing_url":"http://stompstart.com/east2","page_url":"https://stompstart.com/startups/tagged/Travel?page=2","listed_on":{"precision":"unknown"},"page":{"name":"East2","pitch":"Unleashing Airline Rewards","description":"East2 aims to disrupt and change the long-standing airline frequent flyer loyalty model. With teams based in Europe and Asia, it is building a new travel ecosystem using blockchain and digital loyalty tokens (EDOS). East2 is the first blockchain provider to disrupt the gl...","description_kind":"excerpt","stage_text":"Public","market_tags":["travel"],"location":{"city":"Hong Kong","country":"HK"},"links":[],"redactions":0},"attachment_digests":[],"revision_digest":"sha256:6845934f2c04146cd5d1aacc7622661fc45c2276750ad40d35241806d65da724"}],"moreObservations":false}],"moreListings":false,"stories":[],"moreStories":false}